Dark Data in Policy Research: A €2 Billion Problem
Mark CunninghamYour organization is sitting on a goldmine. You just can't find the map.
We call this "Dark Data"—institutional knowledge that is collected, processed, and stored, but never used for insight. It sits in email attachments, legacy SharePoint sites, and forgotten folders. In 2024, reports indicated that as much as 55% to 73% of enterprise data is dark. It is "Write Once, Read Never."
The High Cost of Amnesia
This isn't just a storage issue; it is a financial hemorrhage. Think tanks and agencies spend millions commissioning research. If that research is read once and then buried, the ROI is near zero. The real cost isn't the storage fees; it's the Opportunity Cost. What breakthrough insights are you missing because you can't connect the dots between a report from 2015 and a dataset from 2023?
The Compliance Blind Spot
Dark data is also a liability. If you don't know what's in your file servers, you can't protect it. PII, sensitive donor lists, and classified memos often lurk in these unindexed folders. By bringing this data to light, you can audit, tag, and secure it properly.
Turning the Graveyard into a Brain
By indexing your "cold" data into a semantic knowledge base like Answerable, you reactivate it. You make it discoverable by your AI agents. You stop treating your archive like a graveyard and start treating it like a queryable brain. Suddenly, that $50,000 report from five years ago is contributing to today's strategy.

Mark Cunningham
Founder & CEO
Building the future of verified research. Previously solving data problems for enterprise. Obsessed with RAG, sovereignty, and clean code.
Make your research answerable.
Stop letting your insights get lost in PDFs. Turn your archive into an intelligent expert today.
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